HSBC Bank plc was founded in Greece in 1981 and is now a successful key player in the Greek financial market. Applying its international experience to the special needs of the Greek market, HSBC offers banking and investment services to individuals as well as to corporate and institutional clients. For its corporate clients the bank has set up specialist divisions, like HSBC Commercial Banking and HSBC Global Banking & Markets, which support client companies expansion in Greece and abroad.
Underpinning the bank's operations both globally and here in Greece, is its commitment to good relations with the client and with the community as a whole. Sustainability, and a responsible and sensitive management of all its business activities, are key elements in HSBC's identity. These commitments are manifested in a range of social actions focusing on the environment, education and the community, with a particular emphasis on activities to help less privileged children.
Since its earliest days HSBC has been a pioneer in the use of technology, always working to make its systems more sophisticated, to provide the best possible service for customers across the world. As a Group with global presence HSBC is able to stay abreast of the latest technological developments, wherever they occur, and to use them in the most effective manner. It is quick to perceive new needs and requirements, developing flexible, alternative service networks like the Express Banking Service. This offers the ultimate in contemporary banking services, providing customers with fast, easy and secure transactions 24 hours a day, seven days a week, wherever they are. Even within our branches, transactions are easier in the specially designed Express Banking areas.
Internet Banking, Phone Banking and ATMs are the three networks of the Express Banking Service giving customers direct access to their accounts - even those accounts kept in HSBC in other countries - and allowing them to carry out transactions at preferential rates and to pay bills free of charge. But these are not the only benefits of Express Banking. This alternative service channel is environmentally friendly, allowing us to save on energy and other natural resources. It is an excellent example of the environmental policy HSBC puts in action internationally.